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Gosiger Blog

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7 Keys to a Successful Family Business

December 1, 2017

A number of privately owned manufacturing businesses in the U.S. have more than one family member on the payroll. That’s not surprising when you consider that many people who start or buy a business do so for the good of their family.

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Reinvigorating American Manufacturing

November 17, 2017

On Thursday, September 28, 2017 House Speaker Paul Ryan visited one of our customers to highlight how the upcoming proposed tax reform plan can benefit manufacturers. During his speech, Speaker Ryan pointed to a robotically loaded cell designed and built by Gosiger Automation as well as a BTB transfer machine. These are the types of investments that will benefit from the new tax code and help to reinvigorate American manufacturers.

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Should You Ever Let a Customer Go?

October 20, 2017

Every so often you may find it necessary to fire an unproductive or troublesome employee. It’s never a pleasant situation but you recognize that, if done properly, it’s ultimately in the best interests of everyone involved.

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How To Protect Your CNC Shop From Ransomware

September 15, 2017

While cybercrime in many forms continues to escalate, the fastest growing threat is ransomware, in which your data is held prisoner until you pay off the cybercriminals. According to the Web site Fight Ransomware, these attacks increased 300% from 2015 to 2016, with over 4000 attacks now occurring each day.

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Investing in CNC Machines: The Human Factor

August 11, 2017

It’s safe to say that most manufacturers recognize that their greatest asset is their people. They may have the latest and greatest technology, but it is the skills, experience and dedication of those who work for them that make the company what it is.

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3 Ways To Reduce Employee Absences

August 4, 2017

Occasional employee absences or tardiness, although inconvenient, are part of the human condition. However, an employee who habitually arrives late, calls out or simply doesn’t show up is being unfair to everyone who has to take up the slack. Not to mention impacting production schedules, customer deliveries and productivity.

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Here’s How Marketing Can Help You Get More Customers

July 21, 2017

Whether you own a CNC shop or are responsible for bringing in business for your employer, you’ll be more successful if you move beyond basic sales tactics to developing and implementing marketing strategies.

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The Time For Exit Planning Is Right Now

July 7, 2017

Few of us like to think about the end of things, especially a business we’ve just started or have been nurturing for some time. Plus, with all of the other day-to-day workplace challenges, who has time to plan that far ahead?

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Want More Business? Check Your Shop’s Emotional IQ

June 30, 2017

Most of us like to think that the buying decisions we make are based strictly on facts and figures. We look at specifications, evaluate the differences between options and make a perfectly logical choice. The truth is, every buying decision is also influenced by our emotions.

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5 Reasons To Use Social Media To Bring In More Orders

June 16, 2017

Social media is not a panacea for building your business, but it is an important part of an integrated marketing program. Along with personal selling, a strong Internet presence, advertising and public relations, social media can help you increase orders from existing customers and introduce your shop to new ones. Here are 5 other reasons to use social media:

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